Vitor Creator & On-Camera Talent
- Actor-trained performance.
- Gaming knowledge and audience understanding.
- On-camera delivery and product demonstration.
- Gameplay, humor and short-form presentation.
BRAZILIAN CREATOR • GAMING NATIVE
Creator-Led Gaming Content Built for Brazilian Audiences.
Vitor combines actor-trained on-camera delivery with real gaming fluency. Behind every video, SMU Games handles creative strategy, concepts, scripts and production for brand collaborations, paid media and organic distribution.
5+ Years Creating Gaming Content
500K+ Combined Social Audience
Creatives Scaled to 2M+ Paid Views
VITOR / SMU GAMES
Selected Clients & Partners
About
A Creator Who Knows the Audience. A Team That Knows the Brief.
Vitor is the creator and on-camera talent at SMU Games. An actor by training and a gaming creator since 2020, he combines natural delivery, humor and real gaming knowledge in every production.
Behind the camera, Rafael leads creative strategy, concepts, scripts, campaign organization and client communication.
Together, we turn campaign briefs into short-form content that feels native to Brazilian audiences without losing sight of the brand’s commercial goals.
SMU Games Creative Operation
- Creative strategy and concept development.
- Scripts, hooks and format adaptation.
- Production planning and creative direction.
- Campaign organization and client communication.
Selected Work
Selected Work
A selection of creator-led brand collaborations published on SMU Games channels for Brazilian gaming audiences. Selected creatives were also scaled through paid media by the brands.
Click any project to watch the video.
Oakever Games
I Challenged My Mom to a 1v1
Original concept, script, on-camera performance and publication by SMU Games.
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FIFA Heroes
Playing FIFA Heroes Before Launch
Pre-launch creator collaboration, on-camera performance and publication by SMU Games.
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Arzopa
Does Your Monitor Matter in EA FC 26?
Original concept, script, on-camera performance and publication by SMU Games.
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2M Paid ViewsDola AI
The Icon I Packed in EA FC
Original concept, script, on-camera performance and publication by SMU Games. The creative was also scaled through paid media.
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500K Paid ViewsBingX
Do You Copy Pro Players?
Original concept, script, on-camera performance and publication by SMU Games. The creative was also scaled through paid media.
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500K Paid ViewsNetBoom
Games That Are Worse Than EA FC
Original concept, script, on-camera performance and publication by SMU Games. The creative was also scaled through paid media.
Watch videoCases & Results
Selected Cases
Three different briefs showing how SMU Games approaches recurring content, production-ready footage and paid-media creative.
Oakever Games
Oakever Games — Recurring Mobile Gaming Partnership
The BriefSMU Games worked as a creator ambassador for Vita Mahjong, producing 18 videos over a three-month period. The partnership also included three videos for Meowdoku, following earlier work for Tile Explorer.
What We Delivered18 videos for Vita Mahjong, 3 videos for Meowdoku and previous content for Tile Explorer. SMU Games developed and adapted concepts, scripts and short-form production; Vitor handled on-camera performance and product demonstration across the projects.
Main ResultRecurring partnership across three Oakever Games titles. Selected creatives were used in paid media. Performance data is confidential.
Joygame
Joygame — Gameplay + Facecam Production
The BriefJoygame needed creator footage and gameplay capture for two different game projects, prepared for its internal team to edit.
What We DeliveredFor Referee Simulator and Euro Soccer Security, Vitor recorded the on-camera presentation while SMU Games captured the corresponding gameplay. Each project included approximately 7–8 minutes of recorded material, separate facecam and gameplay files, and organized material for the client’s internal editing team.
Main ResultProduction-ready footage delivered for two game projects.
Dola AI
Dola AI — Creator-Led Creative Scaled Through Paid Media
The BriefDola AI partnered with SMU Games to create a native short-form integration for Brazilian EA FC audiences.
What We DeliveredSMU Games developed the original concept and script, with Vitor handling the on-camera performance. Deliverables included the short-form production and publication on SMU Games channels.
Main ResultThe creative was subsequently scaled through brand-funded paid media, generating 2M paid views. Views generated through brand-funded paid media.
Services
Built for the Brief. Native to the Feed.
Flexible content formats for brand channels, paid campaigns and SMU Games’ own social audience.
Gaming UGC & Creator Content
Native gaming videos created for brands to publish on their own channels or use in paid campaigns.
Performance Creative
Short-form creatives built around strong hooks, clear product integration and concepts designed for paid media testing.
Gameplay + Facecam
Gameplay and facecam footage recorded and delivered together or as separate files for the client’s internal editing team.
Concepts & Scripts
Original concepts, scripts, hook variations and creative adaptations developed from the campaign brief.
Raw Footage & Variations
Raw footage, alternative takes, different hooks and CTA variations prepared for creative testing and internal editing.
Organic Distribution
Branded content published on SMU Games’ TikTok, Instagram or YouTube channels, according to the campaign scope.
Paid Usage & Whitelisting
Licensing for brands to use selected content in paid media or run ads through the creator’s identity, according to the agreed terms, platforms and usage period.
Process
From Brief to Camera to Delivery.
01
Brief
We align on the product, audience, deliverables and campaign goals.
02
Concepts & Scripts
We shape the hook, concept and script around the brief.
03
Production
Vitor brings the idea to camera with gaming-native delivery.
04
Delivery
Organized files and agreed formats are handed over for the next step.
Contact
Have a Campaign in Mind?
If you’re looking for a Brazilian gaming creator, send us your brief, deliverables and timeline. We can work from an existing concept or develop the creative direction with you.
somaisuminhagames@gmail.com